Quick to seize on the fevered anticipation for the final season of “Game of Thrones”, the Election Commission, the Press Information Bureau and even the Congress are using popular references from the hit HBO series to make themselves heard in poll season.
As the war between the seven kingdoms for the Iron Throne in Westeros is set to conclude with the final season of the popular show, known for its portrayal of power dynamics, the poll panel and the PIB are drawing inspiration from it to maximise voter turnout in the ongoing 2019 general elections.
The opposition Congress also used the show, described as a cultural phenomenon by many, to take potshots at its political opponent.
Such is the craze for the show, based on a series of books by George R R Martin, that Western Railways is also using “GOT” tweets to reach out to travellers.
The EC, hoping to spread voter awareness on social media, took to the most famous nod to “GOT”, “Winter is coming”, in its poster on Twitter.
The PIB used several “GOT” memes, featuring fan favourite characters Tyrion Lannister and Hodor, calling on people to cast their votes.